Engineering 195 - Entrepreneurship
Science & Engineering
Spring 2006
Prepared by:
Julia Gelfand,
Engineering Librarian
Science Library 228
jgelfand@uci.edu
(949) 824-4971
and
Tom Lutgen, Business
Librarian
Langson Library 142
tlutgen@uci.edu
(949) 824-8159
As you complete assignments for this course, you will become
familiar with a range of information products and resources. This handout will introduce you to some
appropriate research strategies and resources to assist you in conducting research
on entrepreneurship and developing new products and provide some hints to
expedite and make more efficient the research process. You have three major assignments and you will
be conducting research both independently and sharing information with classmates
as part of a group project.
- Individual Project: Term paper to introduce concepts of
patents and how to find and interpret them
- Final Group Project - creating a
business plan
- Group presention
Background: Selected Course Textbooks and recommended
readings and classroom lectures
Resources: Books about entrepreneurship and innovation
are found in the Langson Library in call number ranges HB 615 on the 4th floor - you can
browse Antpac for UCI holdings by keyword
(results or output in most recent publication order first) or by LC call number
range
UCI
Library Homepage - use this website as a source of departure for access
to library resources
Subject Pages - the Management
Subject Guide
and the Engineering
Subject Guides for each department linked from this website or you can go
directly to ones for:
Biomedical
Engineering,
Civil
& Environmental Engineering,
Computer
& Electrical Engineering,
Chemical
Engineering,
Materials
Science,
Mechanical
& Aerospace Engineering -
Each these will direct you to the
indexing and abstracting sources and appropriate reference tools in the
area. Specialized resources will be
noted below.
Assignment I - Patents
UCI is not a Patent Depository (in California there are 3
such collections located at Sunnyvale Public Library, Los Angeles Public
Library and San Diego Public Library) but we have access to several databases
that cover patent application submissions and licensed patents for United
States coverage:
U. S.
Patent and Trademark Office - (http://www.uspto.gov/)
- Official source for U.S.
patents and trademarks in full text from 1976 (full page images available since
1790) with links to the Library of Congress for copyright information.
Definitions, application forms and instructions, handbooks, notices, and patent
attorney directory are just a few of the products provided. Includes design
patents and reissued patents as well as patents currently in application
process (coverage starts March 2001). Full-text searching is available and it
is suggested that you follow the example for entering your search. Sometimes the illustrative images are not
available without downloading a special client.
Freepatentsonline -Fulltext
and images of U.S.
patents beginning with patent number 4,000.000 (1974) and no client is needed
to see images or illustrations.
LexisNexis Academic
Universe - Under "Legal Research" is a Patent Research
section for searching of Patents (1971 to date), by individual category of
Design Patents, Plant Patents or Utility Patents. Can also search by keyword,
assignee, inventor, patent number, classification, and lawyer.
For more global coverage, please review the following list
of sources from Japan,
Europe, etc. http://www.lib.uci.edu/libraries/collections/govinfo/uspat.html
Scirus - http://www.scirus.com/srsapp/
Indexes over 13 million patents from the U.S.,
European and Japanese Patent Offices and WIPO
Some tips for successful patent searching:
- emphasizes
the importance of searching with Class and Sub-Class numbers as patent
titles are often ambiguous
- patent
searching is a great asset to one's skillset
- remember
that a comprehensive patentability usually requires the services a patent
attorney or agent
Assignments II &
III - Preparation for the Final Projects: Part of this assignment allows
you to develop a Business Plan
DOING RESEARCH
Finding Information - you will likely use the Langson Library (LL)
resources but there will also be resources for you to consult at the Science
Library (SL). ANTPAC is the online
catalog for UCI and MELVYL includes ANTPAC and also covers all 9 other UC
campuses.
Connecting from
off-campus - make sure that your computer has been configured to
acknowledge you as a UCI student - the recommended way to connect is noted and
explained at http://www.lib.uci.edu/services/how/connect.html
- Virtual Private Network (VPN) or WebVPN is the
recommended practice
If you have difficulty, contact NACS at (949)824-2222 (open
24/7). Please note that for some
resources there are limited access ports - if you can not get in try again in a
few minutes.
Reference Tools (LL= Langson Library
Reference - 1st floor; SL = Science Library Reference - 2nd
floor)
Venture Capital
- Pratt's
Guide to Venture Capital - LL Ref HG 65 G83
- Venture
Capital Yearbook - LL Ref HG 4027.7
V467
- National
Venture Capital Association Yearbook - LL Ref HG 4961 N382
- Additional
venture capital resources on electronic databases are listed on the Finance
& Investment Subject Guide
Demographics -
Population
- American FactFinder -
online resource highlight census data - remember that the last US Census
was conducted in 2000
- Dun
& Bradstreet MPA (Market Profile Analysis). Consumer and business demographic
reports for Los Angeles-Long Beach et al, CA. Combines industry and demographic
statistics on the Los Angeles/Lng Beach and Anaheim/Santa Ana (Orange
County) Metropolitan
Statistical Areas (MSA), for counties, neighborhoods and census
tracts. LL REF HC 107 C22 O7 - 6
vols.
- Additional
demographic and psychographics resources are listed on the Marketing
Subject Guide
Article Databases - Indexing &
Abstracting Tools - there are several sources that identify journal and
newspaper articles that will be appropriate - much of the content indexed is
available full-text either re-keyed or in pdf format or via links to UCI eLinks
to the original content. These can be
found directly from the Library Homepage under "Online
Resources." You should enter the
title of the database on the right-hand Search Box and pull-down the category
tab and set it to "Article Journals."
Then click on the appropriate title that appears.
- Business Source Premier – find
articles from trade and industry publications as well as academic
journals.
- Compendex - major indexing
source for all engineering coverage - strong historical coverage -
remember to set the dates you want covered

- Factiva - Full-text news covering
business world from media and "non-scholarly" publications
- INSPEC - covers computer science,
electrical engineering, math and physics and related subject disciplines -
technical database with eLinks to a great deal of full-text - there are
two choices - the current and most recent database from 1969-2005 via Ovid
and the older, more historical
archive covering 1898-1968.
Choose accordingly.
- Web of Science - an academic,
scholarly database of articles covering the sciences, social sciences and
arts/humanities. You can
selectively search just the Science Citation Index which goes back to 1945. Many eLinks to fulltext content in our
collection. Also, provides
"forward searching" to more recent citations from publication
year when available or noted.
- PubMed - if you are looking at
innovations in the biomedical arena this database covers the clinical and
administrative medical literature.
Make sure that you combine your terms by capitalizing all boolian
operators of AND, OR, NOT. There
are many more ways to limit your search now to increase the relevant
output.
- LexisNexis Academic - News
Section for media, newspaper and wire services; Business section for
access to trade and industry publications - use the "Guided Search
Function" and the pull-down menus - remember to reset the dates of
coverage as the default is 6 months.

- Knovel - a very new database that
supports Engineering, Chemistry, Materials Science and Life Sciences and
includes 786 reference sources in those fields. Allows one to compute, calculate, distribute
and study topics in those fields.
Business Plans - there are some resources
in the Langson Library Reference collection (do not circulate); other resources
are in the circulating collection - selected recommended sources include these
noted on the Management
Subject Page
- Anatomy of a Business Plan: A Step-by-Step Guide to Building a
Business and Securing Your Company's Future
Call number: Langson Reference HD30.28 .P5 2001
- Bplans.com
Choose from a list of over 60 free sample business plans.
- BRS Center for Business
Planning
Access to over 25 example business plans. Find guidelines on how to
analyze a business strategy.
- Business Plans Handbook
Call number: Langson Reference HD62.7.B865
- CCH Business
Owner’s Toolkit
Tips on how to create a successful business plan.
- The Prentice Hall Encyclopedia of Model Business Plans
Call number: Langson Reference HD30.28.C76 1998
- SmallBizManager
Over 40 sample business plans for 13 industries/markets.
Competitive Intelligence for Company and Industry
Information - to determine
market size, volume and demand in marketplace for proposed innovation you may
want to consult these resources and others listed on the Management Subject
Guide under "Company & Industry"
- Gartner (you will have
to register your UCI NetID to gain access to this resource even if you are
on campus or entering using WebVPN)
- Standard & Poor's
(S&P) Net Advantage -
- possiblefraudstart "www.academic.marketresearch.com" possiblefraudend possiblefraudstart "www.academic.marketresearch.com" possiblefraudend MarketResearch.com Academic-
- Business
Insights -
- Datamonitor Business Information
Center-
- Euromonitor World Consumer Markets
-
- Energy
Central - a new database that includes a lot of business &
industry data about energy consumption, distribution and new products
Recommended Websites on Entrepreneurship in
Engineering:
- National
Dialogue on Entrepreneurship - http://www.publicforuminstitute.org/nde/
- Stanford
Technology Ventures Program - http://stvp.stanford.edu
- MIT
Entrepreneurship Program in Technology - http://entrepreneurship.mit.edu/
- Collegiate
Entrepreneurs Organization - CEO - http://www.c-e-o.org/
Preparing your presentation: For assistance in preparing presentations
you may find the following resources helpful in preparing a Powerpoint
presentation that can capture your ideas with some visual elements including
images, graphs, photographs, etc. For
some background in creating an appropriate presentation, consider the needs of
your audience and play to that group.
Slide Your Way into Spectacular Presentations - prepared by a UCI
colleague, Caryn Neiswender (https://webfiles.uci.edu/cneiswen/ppt/
Mastering Powerpoint 2000 - Science Library Bar T385
.M8863 1999
And tutorials at:
http://www.hostos.cuny.edu/library/HHCL_New_Web/Teach_Learn_tutor_ppoint.htm
http://www.cew.wisc.edu/accessibility/tutorials/pptscratch-text.htm
Sources for images include: Google Image Search
and other search interfaces
HINTS for ease & success:
- Read
assignments carefully
- When
working in groups, take responsibility for specific areas and make sure
that you do that and share information widely with team-mates
- Don't
procrastinate
- Consider
using outlines - for the project and for individual contributions - so
that you can determine what information is still needed
- Cite
sources consistently - make sure that you know where you found information
- record the sources as you find them
- When
searching the Internet via a search engine, evaluate information carefully
- consider domain - .edu, .com,
.gov, .org, etc.
- Consider
the elements of your audience when you select information and materials to
determine level of relevancy - think about the:
- Authority control - authorship - who,
affiliation, where
- Currency - note the date, the update,
does it reflect the right period of time
- Purpose - does it meet criteria for
assignment
- Objectivity - does it reflect the balance
of bias and political slant you need
- Evaluate the source - establish
criteria that is meaningful to covering the topic
- Citing Internet resources - URL &
date of the search
- Accuracy - did you capture and
appropriately cite the original source
- Copying
- Relevance
- For
additional information, consider scheduling an appointment for a Reference
Consultation at the Langson Library or use Ask-a-Librarian for remote reference assistance.
More Contacts and Additional Information:
- Contact
the Engineering Librarian or Business Librarian for a Research
Consultation - Please note that the Engineering Librarian will be away May
2-5 and the Business Librarian is available in person on Tuesdays &
Thursdays and via eMail on other days.
When sending eMail, please put ENGR 195 in the subject line.
- Contact
the Reference Desks at either the Langson or Science Libraries
- Use
Ask-a-Librarian services
and choose either eMail Reference, LiveCHAT, or make an appointment for a
Research Consultation with another librarian if the Engineering or
Business Librarian is unavailable.